:root{
    --cream:#F7F4EE;
    --beige:#EAE2D4;
    --beige-dark:#D9CDB6;
    --ink:#1E1B17;
    --ink-soft:#4A453D;
    --line:#C9BFAC;
    --white:#FFFFFF;
  }
  *{box-sizing:border-box; margin:0; padding:0;}
  body{
    font-family:'Poppins', sans-serif;
    color:var(--ink);
    background:var(--cream);
    line-height:1.7;
  }
  h1,h2,h3{
    font-family:'Lora', serif;
    font-weight:500;
    line-height:1.2;
  }
  .eyebrow{
    font-size:12px;
    letter-spacing:0.18em;
    text-transform:uppercase;
    color:var(--ink-soft);
    font-weight:500;
  }
  .signature{
    font-family:'Alex Brush', cursive;
    font-size:34px;
    color:var(--ink);
  }
  .btn{
    display:inline-block;
    font-family:'Poppins', sans-serif;
    font-size:12px;
    letter-spacing:0.14em;
    text-transform:uppercase;
    padding:14px 34px;
    border-radius:40px;
    border:1px solid var(--ink);
    color:var(--ink);
    background:transparent;
    text-decoration:none;
    transition:background .25s ease, color .25s ease;
  }
  .btn:hover{ background:var(--ink); color:var(--white); }
  .btn-solid{ background:var(--ink); color:var(--white); border:1px solid var(--ink); }
  .btn-solid:hover{ background:transparent; color:var(--ink); }
  .btn-small{ padding:10px 22px; font-size:11px; }

  .wrap{ max-width:1080px; margin:0 auto; padding:0 32px; }

  /* header */
  header{
    display:flex; align-items:center; justify-content:space-between;
    padding:22px 32px;
    background:var(--cream);
    border-bottom:1px solid var(--line);
  }
  nav ul{ list-style:none; display:flex; gap:34px; }
  nav a{ color:var(--ink); text-decoration:none; font-size:13px; letter-spacing:.03em; }
  .logo{ text-align:center; }
  .logo h1{ font-size:24px; letter-spacing:.06em; }
  .logo span{ display:block; font-size:10px; letter-spacing:.22em; color:var(--ink-soft); margin-top:2px; }
  @media (max-width:800px){ nav{ display:none; } }

  /* image placeholders */
  .ph{
    width:100%;
    background:var(--beige);
    border:1px solid var(--beige-dark);
    display:flex; align-items:center; justify-content:center;
    color:var(--ink-soft);
    font-size:12px;
    letter-spacing:.08em;
    text-transform:uppercase;
  }
  .ph-hero{ height:560px; background:linear-gradient(var(--ink)55%, var(--ink) ), var(--beige-dark); position:relative; }
  .ph-tall{ height:440px; }
  .ph-wide{ height:380px; }

  /* hero */
  .hero{ position:relative; }
  .hero-inner{
    position:absolute; inset:0;
    display:flex; flex-direction:column; align-items:center; justify-content:center;
    text-align:center; color:var(--white); gap:18px; padding:0 24px;
  }
  .hero-inner .eyebrow{ color:var(--beige); }
  .hero-inner h1{ font-size:46px; color:var(--white); max-width:640px; }
  @media (max-width:600px){ .hero-inner h1{ font-size:32px; } .ph-hero{ height:460px; } }

  section{ padding:90px 0; }
  .section-narrow{ max-width:640px; margin:0 auto; text-align:center; }
  .section-narrow p{ color:var(--ink-soft); margin:18px 0 28px; }
  .section-narrow h2{ font-size:34px; margin:10px 0 20px; }

  /* about */
  .about-text{ max-width:600px; margin:0 auto; text-align:center; }
  .about-text .divider{ width:60px; height:1px; background:var(--line); margin:18px auto; }
  .about-text p{ color:var(--ink-soft); margin:22px 0 30px; }

  /* ticker */
  .ticker{
    background:var(--beige);
    border-top:1px solid var(--beige-dark);
    border-bottom:1px solid var(--beige-dark);
    padding:16px 0;
    overflow:hidden;
    white-space:nowrap;
  }
  .ticker span{
    font-size:12px; letter-spacing:.16em; text-transform:uppercase;
    color:var(--ink-soft); margin:0 22px;
  }

  /* services */
  .service-row{
    display:flex; justify-content:space-between; align-items:baseline;
    padding:26px 0; border-bottom:1px solid var(--line);
  }
  .service-row h3{ font-size:22px; }
  .service-row a{ color:var(--ink); font-size:12px; letter-spacing:.08em; text-decoration:none; text-transform:uppercase; white-space:nowrap; }
  .service-row p{ color:var(--ink-soft); font-size:14px; margin-top:6px; max-width:420px; }
  .services-cta{ text-align:center; margin-top:44px; }

  /* guides */
  .guide-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:28px; margin-top:50px; }
  @media (max-width:760px){ .guide-grid{ grid-template-columns:1fr; } }
  .guide-card{ text-align:center; }
  .guide-card .ph{ height:220px; margin-bottom:18px; }
  .guide-card h4{ font-family:'Lora',serif; font-size:18px; margin-bottom:6px; }
  .guide-card .price{ color:var(--ink-soft); font-size:13px; margin-bottom:14px; }

  /* testimonials */
  .testi-band{ background:var(--beige); }
  .testi{ max-width:640px; margin:0 auto 40px; text-align:center; }
  .testi:last-child{ margin-bottom:0; }
  .testi .mark{ font-family:'Lora',serif; font-size:44px; color:var(--beige-dark); line-height:0; display:block; margin-bottom:6px; }
  .testi .name{ font-size:11px; letter-spacing:.14em; text-transform:uppercase; color:var(--ink-soft); margin-bottom:10px; }
  .testi p{ font-size:16px; }

  /* closing cta */
  .cta-band{ position:relative; }
  .cta-inner{
    position:absolute; inset:0;
    display:flex; flex-direction:column; align-items:center; justify-content:center;
    text-align:center; color:var(--white); gap:16px; padding:0 24px;
  }
  .cta-inner h2{ color:var(--white); font-size:36px; }
  .cta-inner p{ max-width:440px; color:var(--beige); font-size:14px; }

  /* footer */
  footer{ background:var(--ink); color:var(--beige); padding:60px 32px 30px; }
  .footer-grid{ max-width:1080px; margin:0 auto; display:grid; grid-template-columns:2fr 1fr 1fr; gap:40px; }
  @media (max-width:700px){ .footer-grid{ grid-template-columns:1fr; gap:28px; } }
  footer h4{ font-family:'Lora',serif; color:var(--white); font-size:18px; margin-bottom:14px; }
  footer ul{ list-style:none; }
  footer li{ margin-bottom:8px; font-size:13px; }
  footer a{ color:var(--beige); text-decoration:none; }
  .footer-bottom{ text-align:center; margin-top:50px; font-size:11px; color:var(--ink-soft); letter-spacing:.05em; }